I think one of the main reasons people don’t start vlogging is because they think they need a fancy camera, editing skills and graphic design knowledge to make it work. Nonsense.
Yet another post all about Vlog Style Video! In this post I want to tell you about all the things you need to start creating vlog style videos around your business and/or personal brand.
OH WAIT. There’s only ONE thing you need. A smartphone.
Seriously, people think that you need a camera, a selfie stick, tripod, editing software and a load of other crap when in actual fact you can get started using just a smartphone.
If you have a smartphone in your pocket then you’re already equipped to start creating vlog style videos. All smartphones today have HD quality cameras and some of the high-end phones actually have better cameras than most budget DSLR’s etc. Either way, vlog style video isn’t about how sleek the footage looks, it’s about the content. If you do have an actual camera then cool, use that. The best camera to use is always the one you have with you.
What’s even better about vlog style video for your business, is that now you know you only need the phone you already carry around in your pocket all day, you also only need one social media platform to post videos to. Guess what, they’re FREE too!
So you have your smartphone which you already had, you can set up an Instagram for your business or a Facebook Page which you might even already have and you’re good to go FREE OF CHARGE.
If you want to delve a little further to enhance your videos to longer form than let’s say Instagram story clips, then you can use iMovie or one of a host of free video editing apps across IOS and Android. You can cut and stick clips together to create your video relatively easily and build up any editing skills as you go along.
There are people that have built a YouTube Channel to 100K subscribers using an iPhone 5 and the iMovie app.
There are a few other FREE resources you can utilise to add a little extra to your videos, using a laptop with the iMovie software or DaVinci Resolve and Canva for all of your graphic design, which by the way is so easy when using Canva.
But essentially, if you have a smartphone in your pocket then you’re well equipped to start creating vlog style video around your business and/or personal brand.
I will be creating a new post soon around gear, products, software and resources you can use to enhance your videos and social media content, but if you really want to get started you have the necessary tool right in your pocket.
Let me know if this has been helpful and given you the little nudge you may have needed to get cracking with your video creating. I’m always open to questions in the comments or you can DM me on Instagram or wherever else you see David and Donetta online.
If you haven’t already, please have a read of the previous posts in this section:
IF YOU WANT TO GET IN TOUCH WITH ME ABOUT VLOG CONSULTANCY FROM A BUSINESS POINT OF VIEW, PLEASE EMAIL HELLO@DAVIDANDDONETTA.CO.UK